Set include_package_data to true

setup.py

@@ -11,6 +11,7 @@ setup(name='feedbackloop',
           'Flask', 'Flask-Script', 'cheroot', 'sqlalchemy', 'Flask-SQLAlchemy',
       ],
       zip_safe=False,
+      include_package_data=True,
       entry_points={
           'console_scripts': [
               'feedbackloop = feedbackloop.main:main',